What Do You Call People?

ThinkingWoman170With email what to call your reader is frequently a non-issue, because many email writers just begin with what they have to say, using no greeting at all.

Some participants in my workshops are offended by this practice, and want a friendly word – maybe even just their name will do it for some. Others want a “hi,” or a “good morning.” A very few like a simple pleasantry, asking for the family, the kids, or perhaps the weekend golf game. To avoid giving offense, consider your reader, his or her probable preference, and the tone you want to establish or reinforce with that reader.

At least an equal, and growing number say, “just the facts, Ma’am!” and happily cut their reading time by getting to the meat of the issue immediately.

But what about the more formal emails, like letters? If your company has an established style for this type of correspondence, use it. If not, here are a few guidelines:

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Gail Tycer offers business writing workshops and presentationsexecutive coaching,consulting, and writing services. To discuss how we can help, call Gail at 503/292-9681, or email gail@gailtycer.com

Published in: on March 10, 2014 at 2:31 pm  Leave a Comment  

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